We are well equipped to work with your staff and train them on the ins and outs of managing your trade show exhibit booths or creating and implementing your next company meeting or corporate special event. Whether in front of the customers, or arranging for catering and logistics, the experts agree, your staff must be at peak performance in order for your company to get the most out of participation at these events. Let our staff tune yours for superior results! This training includes:
I have been in the trade show business for years, and one thing I have noticed recently is businesses are afraid to enter into a trade show because they are afraid of the costs. They are afraid to make the investment into a trade show because they are not sure of their ROI.
With the economic slowdown, people are left wondering if they should go ahead with a trade show, or if they would be better off waiting until the economy picks back up. I think the numbers speak for themselves.
In 2005, Exhibit Surveys, Inc conducted a survey on 73 different trade shows. The numbers show that a trade show is a great way to not only gain business, but to improve your reputation and encourage return customers.
Out of the people questioned at the trade shows, the following stats were compiled:
79% stated a trade show helped them decide what to buy.
Not too long ago, the main trend in trade shows was for the people running the exhibits to offer demonstrations. That was what people went to the trade shows to see. A booth did not have to be expensive or flashy. There just needed to be something to demonstrate.
TRADE SHOW EXHIBIT GUY
Read the Trade Show E-Zine that will show you how to save over 30% on your exhibitor costs
As president of Exhibit & Display Consultants I realize there are a number of publications that tell you how to represent your company and market your product once you are at the trade show. However, this is the only one that talks about how to get your exhibit booth or display set-up in the most efficient and least expensive manner possible. Sign up for the Tradeshow Exhibit Guy e-zine and I'll show you how!